Manager, Research and Insights - Mexico City

POSTULAR

Detalles del trabajo

Area del puesto: Servicios Generales / Varios

Publicación: hace 3 semanas
Ubicacion del puesto: Distrito Federal - México
Trabajo remoto: No
Descripción
Our Purpose We work to connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart and accessible. Using secure data and networks, partnerships and passion, our innovations and solutions help individuals, financial institutions, governments and businesses realize their greatest potential. Our decency quotient, or DQ, drives our culture and everything we do inside and outside of our company. We cultivate a culture of inclusion for all employees that respects their individual strengths, views, and experiences. We believe that our differences enable us to be a better team – one that makes better decisions, drives innovation and delivers better business results. Job Title Manager, Research and Insights Overview The LAC Consumer Marketing team is looking for a Research & Insights Manager to support and manage the needs of our Research agenda by consistently innovating and problem-solving. The ideal candidate is passionate about understanding the customer experience journey, highly motivated, intellectually curious, analytical, and possesses an entrepreneurial mindset. • Develop, lead, manage and execute Mastercard’s research agenda • Provides and leverages core research data – primary and secondary research, data analytics, methodologies and tools and performance measurement • Leverages one or more of the following: intelligence to identify emerging consumer behaviors, scans competitive landscape, economic trends, inclusion, sustainability, and draws insights about customer needs and wants and communicates these insights/findings • Works proactively in a business partner role to proactively provide integrated, multi-disciplinary intelligence/insights that supports the development of strategies and measurement of effectiveness • Sets standards for intelligence globally, including vendor management, execution, analysis and communication Role • Conducts initial desk research to determine topic areas to further explore; writes blog posts and establishes a voice and perspective • Refines and builds out key insights and industry trends, and requests additional analyses if needed • Guides and reviews research and analysis, including enhancement of existing methodology and reviewing results of forward-looking models, based on requests from internal customers • Guides research activities to predict future trends and industry landscapes, i.e., trend spotting • Recommends how thought leadership content can be leveraged to communicate subject matter expertise in the marketplace, including educating stakeholders • Reviews and conducts market research in response to internal customers' needs and requests • Reviews periodic performance tracking reports to inform internal customers of operational processes including quarterly reviews, yearly planning and dashboard reviews; provides clarification and guidance as needed • Monitors and makes adjustments to Research & Insights budget for own projects to ensure that all campaigns, programs, and activities are within allocated budget • Obtain detailed research briefs All About You The ideal candidate for this position should have experience in: • Working with P&I, Digital or Services teams to ensure their needs are being met from a research perspective • Participating in quantitative studies, including exposure to different types of research such as segmentation, conjoint, qualitative research • Working on large projects that require a high degree of collaboration with external stakeholders and colleagues across marketing areas • Acting in a program manager capacity for analyzing data and insights about how to optimize channels/programs • Monitoring project budgets successfully and demonstrated understanding of cost drivers • Leveraging multiple sources of data to identify gaps between existing research and business needs, and conduct or oversee additional research, if needed • Strong analytical ability with the capability to transform online data into actionable insights and execute upon, using Analytical Tools and Systems, including advanced Excel • Ability to connect with a wide range of constituents across functions, organizational levels, and cultures; proven experience leading through influence in a matrix organization, including global, regional and local teams. • Excellent verbal and written communication skills, successfully delivering presentations to internal leadership or external stakeholders, and articulate a clear point of view • Strong attention to detail and organization Due to COVID-19, most of our employees are working from home. We’ve implemented a virtual hiring process and continue to interview candidates by phone or video and are onboarding new hires remotely. We value the safety of each member of our community because we know we’re all in this together. Mastercard is an inclusive Equal Employment Opportunity employer that considers applicants without regard to gender, gender identity, sexual orientation, race, ethnicity, disabled or veteran status, or any other characteristic protected by law.​ If you require accommodations or assistance to complete the online application process, please contact reasonable.accommodation@mastercard.com and identify the type of accommodation or assistance you are requesting. Do not include any medical or health information in this email. The Reasonable Accommodations team will respond to your email promptly. Corporate Security Responsibility Every person working for, or on behalf of, Mastercard is responsible for information security. All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and therefore, it is expected that the successful candidate for this position must: • Abide by Mastercard’s security policies and practices; • Ensure the confidentiality and integrity of the information being accessed; • Report any suspected information security violation or breach, and • Complete all periodic mandatory security trainings in accordance with Mastercard’s guidelines.
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