
Carla Priscila
Experiencia
Analyze data for Marketing Mix Modeling solution in Latam team. Interaction with internal team as to ensure flow for deliveries of projects to clients.
Analyze Trade Marketing strategies for clients, mainly Merchandising and Sales execution teams Design and implement plans for staff training (+500) through Academia SalCom Prepare and execute B2B Marketing Plan for unification of brand across agency top accounts and insights for company's pipeline
Support Tempra (Pharma local brand) to meet strategic and annual plan development in terms of NR, Market Share, and financial targets Participate in portfolio strategy to prepare for re-launch and new product launch marketing campaigns Plan and execute Health Care Professionals and Dr. Detailing programs Communicate with Trade and Sales teams to identify trade needs and opportunities Analyze continuously market and consumer trends to evaluate and interpret data