
Ramiro Arcia Rodríguez
Marketing Coordinator with 3+ years of experience in Paid Advertising, Graphic Design, and Client Relations.
Experiencia
- Managed a $100K portfolio of Pay-Per-Click accounts on Google and Microsoft search engines, for small and medium-size companies across the U.S. and Canada. - Designed & developed search, display, shopping & remarketing campaigns, to meet client goals, including lead generation, e-commerce, & brand awareness. - Increased client budgets by +22% on a monthly basis by proposing growth strategies based on campaign audits and industry competitor research. - Reached a 4.5/5 average on monthly client satisfaction surveys.
- Verified employment history records for +190 resumes per day, as part of a background check within recruiting processes for U.S. companies. - Maintained a call length average below 2.5 minutes - Mentored +25 new hires by being shadowed and performing QA on calls, as a member of the first branch of this line of business
- Solved customer service inquiries, by tracing payment arrangements, extensions, & reconnections by adhering to company policies for an Electricity Provider based in Texas. - Maintained a call length average below 8 minutes, and kept daily client escalations below 5.
Managed a $700K portfolio of 70+ Pay-Per-Click accounts on Google Ads, for the My EyeLab Brand. Optimized accounts by identifying outliers based on performance trends, budget utilization, goals & industry benchmarks. Provided performance reports, updates on current strategies, recommendations & areas of opportunity on a weekly basis. Collaborated with different departments to have a unified strategy for all the services provided to the client: SEO, Social Media, Web Design, etc.