Joan Carlos Guerrero Díaz

Built partnerships between merchants and other SMBs to expand usage of Point’s payment platform in the North Region of the Dominican Republic, acquiring more than 80 businesses.

Generated up to $25K MMR using PPC techniques to attract leads and convert them into Honeywell residential/office security systems customers.

Helped automate the sales pipeline to acquire MQLs/SQLs Reached from 20 to 500 leads (CEOs, CMOs, CTOs) per month, reducing timing on closing deals to 30 days Interacted with IT team on scope of work, shaping sales flow to potential clients.

Local On-demand food delivery platform based in the North Region of the Dominican Republic Generated over 1,400 customers to 250 restaurants in 4 cities in the Dominican Republic Helped seeking funding/capital on last stage.

Executed marketing strategies • Focused on Corporate and Consumer Events • Media planning and PPC acquisition via Google Ads / Facebook Ads / Other Social Platforms

Developed NacionDeportiva.com, a media website and sports podcast that emerged into radio (second phase) Executed marketing strategies and content for sponsors.

Managed media verticals like gikplus.com, a local tech site Developed Impulsa Popular, a vertical to SMEs managed by Banco Popular Dominicano Created tulibro.do, an online bookstore.