Marketing Data Engineer - Fort Lauderdale

Description

About Us:

CBS Interactive, a division of ViacomCBS, is the world’s largest publisher of premium digital content and a perennial top 10 Internet company. CBS Interactive’s brands span popular categories like technology, entertainment, sports, news and gaming.

Properties include the websites, apps and streaming services of the CBS Television Network such as the CBS All Access subscription service, CBS News Digital platforms including the 24/7 digital news network CBSN, and CBS Sports Digital brands including the 24-hour streaming sports news network CBS Sports HQ, as well as digital-first properties in key content verticals, including CNET, ZDNet, TVGuide.com, GameSpot, Last.fm, Metacritic and Chowhound.

 Follow CBS Interactive on Twitter and Facebook. 

Description:

Role Details: The Marketing Data Engineer should possess a deep sense of curiosity and a passion for building smarter products based on data and communicating data structures and tools throughout the CBS Digital Media organization. The perfect candidate for this role will use their skills in reverse engineering, analytics, and creative experimental solutions to devise data and BI solutions. This engineer will have experience working with Marketing teams and building pipelines geared towards Marketing Attribution and integrating with Marketing Solution Vendors.

Your Day-to-Day:

Works with large volumes of traffic data and user behaviors to build pipelines that improve raw data.

Able to break down and communicate highly complex data problems into simple, feasible solutions.

Extract patterns from large datasets and transform data into an informational advantage.

Find answers to business questions via hands-on exploration of data sets via Jupyter, SQL, dashboards, statistical analysis, and data visualizations.

Partner with the internal marketing and business analytics teams to determine the best approach to data ingestion, structure, and storage then, working with the team to ensure these are implemented correctly.

Supplying ideas on how to make our data more effective and collaborating with other members of the engineering, marketing, BI teams, and business units to implement changes.

Ongoing development of technical solutions while developing and maintaining documentation, and at times training impacted teams.

Early on collaboration on marketing initiatives to build strategies that improve company processes.

Qualifications:

What you bring to the team: You have -

Bachelor's degree and 2+ years of work experience in Analytics/Measurement/Data Operations fields or consulting roles with a focus on digital marketing analytics implementations.

Experience with data management systems, both relational and NoSQL (e.g., HBase, Cassandra, MongoDB)

Proficient in Python.

Experience in Digital marketing strategy, including site, video, social media, SEM, SEO, and display advertising.

Experience working with Google and Facebook Ad Manager APIs

Familiar working with 3rd party Attribution partners.

Familiar with 3rd party marketing tools such as Braze, Branch, Kochava.

Familiarity with SQL skills for MySQL, Postgres, and BigQuery to perform common types of analysis

Experience with exploratory data analysis using tools like iPython Notebook, Pandas & matplotlib, etc.

Strong problem solving and creative-thinking skills.

Ability to break down and communicate highly complex data problems as simple, feasible solutions

Ability to communicate technical concepts to non-technical audiences.

Ability to translate business requirements into technical specs for developers.

Experience working in a cloud platform (Google Cloud Platform preferred)

You might also have -

Familiarity with Data Modeling.

Familiar with GIT.

Can perform statistical analyses using tools such as R, Numpy/SciPy with Python

Experience with Adobe Analytics (Omniture) or Google Analytics.

Familiarity with Informatica and ETL concepts. 

EEO Statement:

ViacomCBS is an equal opportunity employer (EOE) including disability/vet

At ViacomCBS, the spirit of inclusion feeds into everything that we do, on-screen and off. From the programming and movies we create to employee benefits/programs and social impact outreach initiatives, we believe that opportunity, access, resources and rewards should be available to and for the benefit of all. ViacomCBS is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ethnicity, ancestry, religion, creed, sex, national origin, sexual orientation, age, citizenship status, marital status, disability, gender identity, gender expression, and Veteran status.

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access www.viacbs.com/careers as a result of your disability. You can request reasonable accommodations by calling 212.846.5500 or by sending an email to viacomaccommodations@viacom.com. Only messages left for this purpose will be returned.